Speaker: Professor Daya Thussu
Date: Wednesday, 28 March 2018
Time: 14:00 – 16:00
Venue: A1.10, Harrow Campus
Chair: Professor Chang Xiangqun
Get your FREE tickets here.
OPEN TO ALL
The growing globalisation of the Chinese media is integral to China’s soft power discourse. 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From mobile telephony to online communication, China has witnessed a revolution in the production and distribution of its cultural products now reaching all corners of an increasingly digitised globe. This talk will suggest that the state-funded ‘central media’ – Xinhua News Agency, China Global Television Network, China Radio International, People’s Daily and the English-language China Daily – will need to pay more attention to the cultural and communicative aspects of the world beyond the West to make China’s soft power more effective.
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